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Top five pharmaceutical’s mega brand will lose its patent in the next five years. They have initiated a non-personal promotion program, but are not sure if the program is being optimized to the fullest.
An emerging oncology company is experiencing tremendous growth with its only product on the market. It wants to build its clinical trial footprint, but has limited budget.
Awareness, Trial and Utilization
An emerging oncology company launches its first product into the US market. They want to understand the market and how its product is positioned within it. Where are the opportunities?
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